Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !
Episodes
Tuesday Feb 21, 2023
Tuesday Feb 21, 2023
In this episode, we speak with Michael Heiberg, CEO & Founder, Ocean.io, the AI prospecting data platform helping organizations find accounts and contacts that match your best customers.
We talk with Michael about how you can get your US sales going without having local people on the ground to start with. Questions that are being addressed are:
- How does remote selling stack up to the alternative GTM possibilities here
- What data convinced the Ocean.io team that sales could be done from Denmark
- How does it work in practice having a local team in Denmark selling to the US
- What are the main downsides and shortcomings of this model
These are some of the many topics we address with Michael, tune in to learn from his experience on how to run a sales organization selling remotely into the US market.
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