Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !
Episodes
Thursday Dec 29, 2022
Thursday Dec 29, 2022
In this episode we speak with, Lisa Kruse, Founder, Holy Comms the Marketing as a Service agency working to elevate SaaS companies' communication and PR efforts in the public market.
We talk with Lisa about what B2B SaaS marketers should be ready for in 2023, specifically about:
- How is the downturn in the economy affecting marketing teams
- What are some changes you foresee in the way marketers operate
- How does this affect the individual marketer and the skillset needed to succeed in 2023
- Which channels should you consider doubling down on going forward
- How do you stand out in a world full of noise
These are some of the questions Lisa addresses, tune in to leverage her top 3 tips for marketing in 2023!
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