Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !
Episodes
Tuesday Nov 29, 2022
Tuesday Nov 29, 2022
In this episode we speak with, Jesper Frederiksen, Vice President & GM International, Lacework, the fast-growing data-driven security platform for the cloud.
We talk with Jesper about his experience in scaling B2B SaaS companies and specifically:
- When are you ready to go International? What is the main tell?
- What should be included in an international GTM playbook?
- How do you need to think about Sales Capacity when expanding internationally?
- How do you find a balance between central setup and local presence?
These are some of the questions that Jesper addresses, tune in to learn what it takes to scale internationally from a commercial perspective!
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