Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !
Episodes
Thursday Sep 22, 2022
Thursday Sep 22, 2022
In this episode, we speak with Lars Grønnegaard, CEO & Co-Founder, Dreamdata, the fast-growing revenue attribution platform that helps B2B SaaS companies build, repeat and scale success!
We talk with Lars about their decision to go all in on social selling and the huge success they've seen from this strategic initiative! We discuss the following main themes:
-How do you implement a corporate social selling strategy that includes all employees
-What framework do you need to continuously enable this initiative
-What are the main pitfalls and risks with this strategy
-How do you actually measure the ROI of the social selling initiative
It is fascinating to hear Lars' story of how a team from Denmark continuously makes a huge splash internationally on social media and reaps the benefits of it. Tune in if you want to be inspired by one of the best in class when it comes to building awareness for their brand on social!
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