Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !
Episodes
Thursday Nov 11, 2021
Thursday Nov 11, 2021
In this episode, we speak with Mikko Honkanen Co-Founder, Vainu, the Sales Intelligence Platform that helps salespeople and marketers move forward through real-time company data.
Mikko walks us through Vainu's journey, from startup to scaleup all while bootstrapping their way to 13M Euro ARR. Tune in to learn how and what they did to have full control and predictability of their success.
During the journey, Mikko and his founding team had to make a number of critical decisions when it came to sales and marketing, product innovation, and product (re)positioning. It's a beautiful story of how it all comes together, and on the road to success, there are a lot of learnings.
This is a bootstrapping journey, where actions and decisions were based on real data points, that will inspire you.
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