Do you want to know what the secret sauce is of the most successful SaaS companies? This show follows founders and leaders of the most prominent European SaaS companies on their way to global success. Learn from their GoTo-Market strategies, how they scale, build winning teams and great products. If you are a SaaS founder or leader looking for tips and tricks from the best in class founders and companies then this is a show for you. Direct, informal and to-the-point discussions with a great level of hands-on advice for the listeners. The show is brought to you by two experienced SaaS professionals, Daniel Nackovski, and Thomas Sjöberg, founders of SaaSiest !
Episodes
Tuesday Sep 24, 2024
Tuesday Sep 24, 2024
In this episode, we speak with Gökçe Ceylan, Principal, Oxx, the specialist SaaS investor. The firm's strategy is built around the concept of “Go-To-Market Fit”, developing a structure for thinking about how to build a repeatable, sustainable growth engine that accelerates and propels the growth of SaaS companies.
We talked with Gökçe about how you can apply math, to more areas than you'd think in your SaaS, to make the right decisions!
Here are some of the things we talked about:
- What is Bayesian statistics and why does it matter for us in SaaS?
- How do you see Bayesian statistics transforming decision-making in SaaS companies?
- What are specific examples where a SaaS successfully applied decision trees to simplify their sales process?
- Many founders struggle with pricing strategies. How can game theory, specifically positive-sum games, help them reframe pricing conversations with customers?
- What are the key challenges in applying these mathematical frameworks to non-technical aspects of SaaS businesses?
This and much more was discussed as we explored how applying mathematical principles can help CEOs and leaders make better decisions for their organizations. Tune in to learn how you can apply this thinking in your business as well. Bonus, you will hear about the templates that will get you started!
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